The founder of FANCY PAINTS Jasmine Major decided after eight years in the beauty industry that departing from her Marketing Director position was the most liberating experience to date. Jasmine was searching for more creative freedom, independence and direction for the next chapter in her life.

She dreamed to become a beauty entrepreneur and a girl boss as many of her influences came from her former CEO and creative friends who were entering the world of entrepreneurship. Although not knowing much about the nail industry she knew the market had a lack of all natural and safe polish brands.

Her family and friends were her number #1 supporters. She tested formulas on friends and worked with different factories until finally finding the right option. Females supporting each other and women empowerment are important to Jasmine. She understood a key component to a successful brand would be to network and collaborate with colleagues in the industry.

Jasmine remained consistent to put in the hard work and long hours to create a product that would make people look and feel good. After many delays in production and feeling unsure about her idea she followed her heart and put out her first collection in January 2019.